The
article created by Evan Goldstein, Gavel media staff, on November 24, 2012 of
the progressive news source of Boston College.
Evan is a freshman from Jupiter, Florida majoring in Political Science
and Theology. An avid Democrat, he interned on Elizabeth Esty's successful
primary campaign in Connecticut's Fifth District and then on Elizabeth Warren's
Senate campaign. These campaigns have given him a lot of experience calling
strangers and asking them to do stuff they don't want to do, which he hopes to
one day do for a living. The creative techniques that used to attract my
attention are: Celebrities, Association, Simple Solution and Scapegoating.
First, Evan Goldstein uses Celebrities as the creative technique as persuasion
because David Petraeus is a well-known general. Second, Evan Goldstein uses the
Celebrities as the creative technique as persuasion because he compare David
Petraeus to James Bond and Paula Brodwell compare to GI Joe man. Evan Goldstein
uses this kind of persuasion because we tend to pay attention to famous people.
That is why they are famous. David Petraeus is Director of the Central
Intelligence Agency from September 6, 2011 until to his resignation on November
9, 2012. He is a highly decorated fours-star general, serving over thirty-seven
years in the United States Army. That is why James Bond compared to him Third,
Evan Goldstein uses the Intensity as the creative technique as persuasion
because David Petraeus compared to James Bond and Paula Brodwell because she
was describes as woman of high honor, graduated from well-known and prestige
universities in US such as West Point and Harvard. Lastly, Evan Goldstein uses
Scapegoating as the creative technique as persuasion because illicit affair is
still not acceptable on the society.
My feelings when I read this article
that women has more disadvantages in reputation than men because when a man
have an affair to a woman, people will say to that for men, it is acceptable
because he’s a man and it increase his maleness but for women everybody is
considering her as a mistress and flirt and homewrecker.
Second, when I read this article I
feel that the media was degrading Broadwell and inequality of women in general. Media already sentenced her for all the
accusation that he seduced Petraeus ,
“flaunting her sexuality to tempt the general into a career-ending affair”,
without taking her sides.
Third, I feel that still in some
portion of the society, still men cannot accept the equality of women. Men felt with every successful women that they
are threat to their position.
Men still considered women as a second
class citizen in the society because of the paternalistic belief/culture.
Fourth, I feel that media has a big impact to
the life women and men because the
writer wrote in this article that at age of seven there is an equal number of
boys and girls wants to be the President of the United States, but research has
found that by the age of fifteen, a huge gender gap emerges because of media's
reprehensible portrayal of powerful and ambitious women.
Lastly, gender stereotypes systematically
discourages young women from pursuing positions of power. For me, different
people understand this message differently, first, from feminist point of view
that male and female should equal and should respect the women. Second, the
traditionalists' point of view that male is higher and more powerful than
women.
This message was sent to us by the writer because first, he want to
informed us that women and men should have equal rights in the society.
Second, in the article, other people
understanding might be that media is very powerful in presenting to the
reader/viewer the advantage of other party over the other. Here all the faults is being blamed to Ms. Broadwell. Media described her as an ambitious,seductress,mistress,conniving
slut despite her scholastic/academic achievement and professional
accomplishment. Media already judged her
that she is to be blamed.
Third, the writer wants to informed us
that even famous and powerful people
have an illicit affair. And always,
Medias target personality in their write-ups/scoop are famous
Personalities.
Fourth, here the writer also pointed
in his point of view that women should not be maligned in the community even if they have an
affair to another man. We should get the side of the both party. Not always judging that in any affair outside
marital relationship, the mistress is the culprit.
