Gender Equality on Media

The article created by Evan Goldstein, Gavel media staff, on November 24, 2012 of the progressive news source of Boston College.  Evan is a freshman from Jupiter, Florida majoring in Political Science and Theology. An avid Democrat, he interned on Elizabeth Esty's successful primary campaign in Connecticut's Fifth District and then on Elizabeth Warren's Senate campaign. These campaigns have given him a lot of experience calling strangers and asking them to do stuff they don't want to do, which he hopes to one day do for a living. The creative techniques that used to attract my attention are: Celebrities, Association, Simple Solution and Scapegoating. First, Evan Goldstein uses Celebrities as the creative technique as persuasion because David Petraeus is a well-known general. Second, Evan Goldstein uses the Celebrities as the creative technique as persuasion because he compare David Petraeus to James Bond and Paula Brodwell compare to GI Joe man. Evan Goldstein uses this kind of persuasion because we tend to pay attention to famous people. That is why they are famous. David Petraeus is Director of the Central Intelligence Agency from September 6, 2011 until to his resignation on November 9, 2012. He is a highly decorated fours-star general, serving over thirty-seven years in the United States Army. That is why James Bond compared to him Third, Evan Goldstein uses the Intensity as the creative technique as persuasion because David Petraeus compared to James Bond and Paula Brodwell because she was describes as woman of high honor, graduated from well-known and prestige universities in US such as West Point and Harvard. Lastly, Evan Goldstein uses Scapegoating as the creative technique as persuasion because illicit affair is still not acceptable on the society.  

My feelings when I read this article that women has more disadvantages in reputation than men because when a man have an affair to a woman, people will say to that for men, it is acceptable because he’s a man and it increase his maleness but for women everybody is considering her as a mistress and flirt and homewrecker.

Second, when I read this article I feel that the media was degrading Broadwell and inequality of women in general.  Media already sentenced her for all the accusation that he seduced  Petraeus , “flaunting her sexuality to tempt the general into a career-ending affair”, without taking her sides.

Third, I feel that still in some portion of the society, still men cannot accept the equality of women.  Men felt with every successful women that they are threat to their position.

Men still considered women as a second class citizen in the society because of the paternalistic belief/culture.

 Fourth, I feel that media has a big impact to the life  women and men because the writer wrote in this article that at age of seven there is an equal number of boys and girls wants to be the President of the United States, but research has found that by the age of fifteen, a huge gender gap emerges because of media's reprehensible portrayal of powerful and ambitious women.

Lastly, gender stereotypes systematically discourages young women from pursuing positions of power. For me, different people understand this message differently, first, from feminist point of view that male and female should equal and should respect the women. Second, the traditionalists' point of view that male is higher and more powerful than women.

This message was sent to us by the writer because first, he want to informed us that women and men should have equal rights in the society.

Second, in the article, other people understanding might be that media is very powerful in presenting to the reader/viewer the advantage of other party over the other.  Here all the faults is being blamed to Ms. Broadwell.  Media described her as an ambitious,seductress,mistress,conniving slut despite her scholastic/academic achievement and professional accomplishment.  Media already judged her that she is to be blamed.   

Third, the writer wants to informed us that even famous and powerful  people have an illicit affair.   And always, Medias target personality in their write-ups/scoop are famous

Personalities.

Fourth, here the writer also pointed in his point of view that women should not be  maligned in the community even if they have an affair to another man. We should get the side of the both party.  Not always judging that in any affair outside marital relationship, the mistress is the culprit.